Design Sprints

The last part of our consumer behavior class consisted of doing design sprints. Design Sprints is a process designed by Google Ventures that consists of a five day process that answers a certain critical question. 

For our Design Sprints we had to come up with answers to the challenge of: Create a product or service that will help 20-somethings transition into independent, happy, productive adults. 

We came up with all of the possible problems associated with this challenge. 
We concluded that these people were:

• Hurting for time
• Did not have good time management skills without a school schedule
• Were not experts in basic daily tasks
• Were hurting for money
• Most move and lack friends in the new areas
• Most are trying to do "adult" hobbies

From there we had to come up with possible answers. We decided to make a kit filled with adult things to teach transitioning adults basic things or so they do not have to go out of there way to find all of these items, we all no that this generation likes instant gratification due to their growing up in a technological age. The kits would be anything from a professional man kit to a cleaning kit. We thought they would serve as great ways to do entertaining like a professional whiskey kit or sushi rolling kit. 

There are many subscription based kits out on the market. This one would be different because they are all geared towards transitioning adults. Also, the kits would be only for the consumers choosing, not a subscription. We would make the kits for a limited number or time to play on the scarcity effect. The scarcity effect is that people want something there is less of, which is why this would work. Also a butt load of branding and advertising wouldn't hurt to make it go viral.

So what do you think? Would these kits really work out? Is it a good idea?